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The Moroccan Agency for Digital Development (ADD), also known as “Agence du Développement Digital” in French, is a public agency established in 2015 by the Moroccan government. Its major goal is to encourage the growth and application of digital technology throughout the nation. Also, to hasten Morocco’s electronic transformation in some industries, including e-government, health care, agriculture, and education.

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The Ministry of Industry, Trade, Green, and Digital Economy directs the ADD’s operations through a board of directors made up of public, private, and civil society members. The headquarters of the organization is situated in Rabat, Morocco’s capital.

The functions of the board can be divided into three main categories: 

Digital infrastructure development

The board is in charge of creating and maintaining the national electronic infrastructure required for the proliferation of electronic services. This includes the installation of mobile and high-speed networks, the construction of data centers, and the creation of e-government platforms. To make sure that the electronic infrastructure is available and accessible to all Moroccans, the agency collaborates closely with telecommunications companies, internet service providers, and other stakeholders.

The national plan for very high-speed broadband, which seeks to give high-speed internet access to every Moroccan family by 2022, is also being implemented with the help of the ADD. The organization is promoting the use of satellite and wireless technologies in rural regions where fiber optic deployment is not economically possible. This is in addition to expanding fiber optic networks across the nation to accomplish this goal.

Digital services provision

The board is in charge of creating and implementing electronic services that can raise Moroccans’ quality of life and expand their access to goods and services. The creation of e-government platforms such as the national portal for administrative services, which enables residents to access public services online, is an example of this.

The agency additionally promotes the creation of electronic solutions across many industries, including tourism, agriculture, health, and education. For instance, the board participates in the rollout of the electronic education program, which aims to give all students and teachers in Moroccan public schools access to digital devices. The organization is also assisting in the creation of electronic tools to increase agricultural output and market access, as well as the implementation of telemedicine services in off-the-grid locations.

The board is in charge of promoting e-commerce and electronic entrepreneurship in Morocco in addition to providing these services. Small and medium-sized businesses (SMEs) and startups are given assistance and funding by the agency to create digital products and grow their operations online. To encourage electronic skills and entrepreneurship, the ADD also puts on events and runs training courses.

Digital skills training

The agency is also in charge of encouraging the nationwide growth of digital literacy and skills. The organization offers workshops and training programs to a variety of target audiences, including students, teachers, government employees, and business owners. These initiatives seek to advance electronic literacy and expertise while also promoting the use of digital technologies across a range of industries.

The national electronic plan for education and training is implemented by the board. This training intends to incorporate digital technology into the educational system and give students and teachers training in digital skills. To create digital tools and content for the education industry, the organization is collaborating with some partners, including the Ministry of Education.

Conclusion

Finally, it should be noted that the ADD is essential to the creation and execution of Morocco’s electronic strategy. The agency’s duties span the entire gamut of electronic development, from infrastructure deployment to the provision of electronic services and talent development. For Moroccans to have access to the electronic tools and services required to boost their economy, the ADD’s efforts are essential.

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